What Are Weasel Words In Advertising?
What Are Weasel Words In Advertising? Weasel words, or phrases, are used in marketing/advertising in order to avoid making a direct statement or promise. I.e. they are used as a way to say something that legally, or truthfully, cannot be said. What are some examples of weasel words? Weasel words and phrases include “may,” “might,” … Continue reading What Are Weasel Words In Advertising?
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